The title of this piece is undeniably alarmist. It’s also in need of clarification.
The Internet, as most people know it, consists of surfing the web using aptly named web browsers. People typically enter “www”, which followed by a period, and then finally name of the domain they wish to visit (ie. google.com, ameritrade.com, etc.) But this system is under attack.
There are only so many domain names out there. Once someone buys “seal.com” for a year for instance, no one else can take it. That is to say until that year is up and domain expires, at which point its a free-for-all as to who wants to buy it next. To avoid having their domain bought out by unwanted others, owners of these addresses typically re-buy them before the expiry date.
That said, there’s a new breed of companies out there. The type that automatically buy these domains as soon as they expire, and replace the homepage with pure advertisements. Sometimes the address can be bought out again, but at a price substantially higher than its original value (up to a hundred times so, if not more).
The problem with what these companies are doing is that once they buy these domains, they don’t let go. And so, as irresponsible webadmins let their domains expire, these addresses are gobbled up by these chain advertising firms. Now, there’s one less address available for legitimate people to use on the Internet.
Multiply that by a million, and we have a serious problem here. There are, and always will be, people that let their domains expire. But once that happens, these firms come up, and the addresss become unavailable forever. With time, there are less and less legitimate addresses for people to use, and more and more of these pages of 100% advertisements.
This is a serious problem, and so far there’s been very little to curb it. If it continues, the Internet, as we know it, will go down the drain. Sure IP addresses will always work – but that’s not the Internet. Not to the average non-technical folk.